VAC-DIGITAL MARKETING
Facebook
1.
What is the primary demographic of Facebook users?
A) Teenagers and young adults. B) Adults aged 25-54. C)
Senior citizens. D) All age groups.
Answer: D) All age groups
2.
Which feature of Facebook allows businesses to create a virtual storefront and
sell products directly through the platform?
A) Facebook Groups. B) Facebook Events. C) Facebook Marketplace.
D) Facebook Pages.
Answer: C) Facebook Marketplace
3.
What is the maximum character limit for a Facebook post?
A) 140 characters. B) 280 characters. C) 500 characters. D)
63,206 characters.
Answer: D) 63,206 characters
4.
Which Facebook feature allows businesses to schedule posts in advance?
A) Insights. B) Creator Studio. C) Ads Manager. D)
Business Suite.
Answer: B) Creator Studio
5.
What is the term used to describe paid advertisements on Facebook?
A) Facebook Posts. B) Facebook Stories. C) Facebook Ads. D)
Facebook Events.
Answer: C) Facebook Ads
6.
Which Facebook ad format allows businesses to showcase multiple images or
videos in a single ad unit?
A) Carousel ads. B) Single image ads. C) Slideshow ads.
D) Video ads.
Answer: A) Carousel ads
7.
What is the minimum age requirement to create a Facebook account?
A) 13 years old. B) 16 years old. C) 18 years old. D) 21
years old.
Answer: A) 13 years old
8.
Which Facebook feature allows businesses to engage with their audience in
real-time through live video broadcasts?
A) Facebook Stories. B) Facebook Watch. C) Facebook Live.
D) Facebook Events.
Answer: C) Facebook Live
9.
What is the term used to describe the metric that measures the number of unique
users who see your Facebook post?
A) Reach. B) Engagement. C) Impressions. D) Click-through
rate (CTR).
Answer: A) Reach
10.
Which Facebook feature allows businesses to create and host online events, such
as webinars or product launches?
A) Facebook Groups. B) Facebook Stories. C) Facebook Live.
D) Facebook Events.
Answer: D) Facebook Events
11.
What is the name of the Facebook algorithm that determines which content
appears in users' News Feeds?
A) EdgeRank. B) News Feed Rank. C) Facebook Rank. D)
Social Rank.
Answer: A) EdgeRank
12.
Which Facebook ad objective is best suited for increasing brand awareness and
reaching a broad audience?
A) Traffic. B) Conversions. C) Brand Awareness. D)
Engagement.
Answer: C) Brand Awareness
13.
What is the term used to describe the section of a Facebook Page where users
can view the latest updates and posts from the Page?
A) Timeline. B) News Feed. C) Profile. D) Wall.
Answer: A) Timeline
14.
Which Facebook ad format allows businesses to promote an event and encourage
users to RSVP directly through the ad?
A) Carousel ads. B) Event Response ads. C) Single image
ads. D) Video ads.
Answer: B) Event Response ads
15.
What is the term used to describe the metric that measures the average number
of times each person saw your Facebook ad?
A) Reach. B) Impressions. C) Engagement. D) Click-through
rate (CTR).
Answer: B) Impressions
16.
Which Facebook feature allows businesses to create and manage online
communities centered around specific interests or topics?
A) Facebook Groups. B) Facebook Events. C) Facebook Pages.
D) Facebook Live.
Answer: A) Facebook Groups
17.
What is the term used to describe the action of a Facebook user interacting
with a post, such as liking, commenting, or sharing?
A) Reach. B) Impressions. C) Engagement. D) Click-through
rate (CTR).
Answer: C) Engagement
18.
Which Facebook ad objective is best suited for driving traffic to a specific
webpage or landing page?
A) Traffic. B) Conversions. C) Brand Awareness. D)
Engagement.
Answer: A) Traffic
19.
What is the term used to describe the metric that measures the percentage of
people who clicked on your Facebook ad after seeing it?
A) Reach. B) Impressions. C) Engagement rate. D)
Click-through rate (CTR).
Answer: D) Click-through rate (CTR)
20.
Which Facebook feature allows businesses to measure the performance of their
Facebook Page, including likes, reach, and engagement?
A) Facebook Insights. B) Facebook Analytics. C) Facebook
Ads Manager. D) Facebook Creator Studio.
Answer: A) Facebook Insights
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